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Hailuo AI

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MiniMax's AI video generator producing realistic motion, character consistency, and cinematic clips from text or images.

What is Hailuo AI?#

Hailuo AI is MiniMax's text-to-video and image-to-video product. Creators use it to generate realistic motion, cinematic camera moves, and consistent characters across clips, with multi-shot storytelling and an expanding set of control features. The service offers a generous free credit pool plus paid tiers for heavier use.

What can Hailuo AI do?#

  • 01

    Hailuo 2.3 video model

    Text or image prompt to a 6-second 768p video clip

  • 02

    First and last frame control

    Pin first and last frames to lock scene transitions

  • 03

    Image generation

    Create images alongside videos in the same workspace

  • 04

    Hailuo Agent

    AI agent that plans and runs a creative workflow

  • 05

    Light Studio

    Relighting tool under the Tools tab

  • 06

    Unified AI workspace

    Video, image, audio and assets live in one space

  • 07

    Template library

    Preset styles for ads, pets, chibi, transformation, ASMR and more

Use Cases#

  • Short-video creatorsWrite a prompt like a child flying a kite, golden sunlight and get a 6s clip.
  • E-commerce teamsUse the advertising and e-commerce templates for product videos.
  • Pet content makersApply the chibi or cute pet template to make stylized clips.
  • Creator partnersJoin the Hailuo Creator Partnership Program and the $1000 relighting challenge.

Quick facts about Hailuo AI#

Pricing
Free$0/moStandard$10/moUnlimited$95/mo
as of Apr 18, 2026View official pricing
Platforms
Web·iOS·Android·API

Frequently Asked Questions#

Hailuo AI Traffic Analysis

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