Hailuo AI
MiniMax's AI video generator producing realistic motion, character consistency, and cinematic clips from text or images.
What is Hailuo AI?#
Hailuo AI is MiniMax's text-to-video and image-to-video product. Creators use it to generate realistic motion, cinematic camera moves, and consistent characters across clips, with multi-shot storytelling and an expanding set of control features. The service offers a generous free credit pool plus paid tiers for heavier use.
What can Hailuo AI do?#
- 01
Hailuo 2.3 video model
Text or image prompt to a 6-second 768p video clip
- 02
First and last frame control
Pin first and last frames to lock scene transitions
- 03
Image generation
Create images alongside videos in the same workspace
- 04
Hailuo Agent
AI agent that plans and runs a creative workflow
- 05
Light Studio
Relighting tool under the Tools tab
- 06
Unified AI workspace
Video, image, audio and assets live in one space
- 07
Template library
Preset styles for ads, pets, chibi, transformation, ASMR and more
Use Cases#
- Short-video creators — Write a prompt like a child flying a kite, golden sunlight and get a 6s clip.
- E-commerce teams — Use the advertising and e-commerce templates for product videos.
- Pet content makers — Apply the chibi or cute pet template to make stylized clips.
- Creator partners — Join the Hailuo Creator Partnership Program and the $1000 relighting challenge.
Quick facts about Hailuo AI#
- Pricing
- Free$0/moStandard$10/moUnlimited$95/moas of Apr 18, 2026View official pricing
- Platforms
- Web·iOS·Android·API
Frequently Asked Questions#
Hailuo AI Traffic Analysis
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