Hailuo AI
MiniMax's AI video generator producing realistic motion, character consistency, and cinematic clips from text or images.
What is Hailuo AI?
Hailuo AI is MiniMax's text-to-video and image-to-video product. Creators use it to generate realistic motion, cinematic camera moves, and consistent characters across clips, with multi-shot storytelling and an expanding set of control features. The service offers a generous free credit pool plus paid tiers for heavier use.
What can Hailuo AI do?
- 01
Hailuo 2.3 video model
Text or image prompt to a 6-second 768p video clip
- 02
First and last frame control
Pin first and last frames to lock scene transitions
- 03
Image generation
Create images alongside videos in the same workspace
- 04
Hailuo Agent
AI agent that plans and runs a creative workflow
- 05
Light Studio
Relighting tool under the Tools tab
- 06
Unified AI workspace
Video, image, audio and assets live in one space
- 07
Template library
Preset styles for ads, pets, chibi, transformation, ASMR and more
Use Cases
- Short-video creators — Write a prompt like a child flying a kite, golden sunlight and get a 6s clip.
- E-commerce teams — Use the advertising and e-commerce templates for product videos.
- Pet content makers — Apply the chibi or cute pet template to make stylized clips.
- Creator partners — Join the Hailuo Creator Partnership Program and the $1000 relighting challenge.
Quick facts about Hailuo AI
- Pricing
- Free$0/moStandard$10/moUnlimited$95/moas of Apr 18, 2026 — may be outdatedView official pricing
- Domain Rating
- Platforms
- Web·iOS·Android·API
Frequently Asked Questions
Hailuo AI Traffic Analysis
Alternatives to Hailuo AI
Looking for a Hailuo AI alternative? Compare these curated AI tools that offer similar features and use cases.

MagicShot AI
MagicShot is an AI creative studio that puts 500+ AI models and 85+ tools behind one subscription. Instead of paying separately for an image generator, a video tool, and a text-to-speech app, you get all of it in one place, running on models like Veo 3.1, Kling 3.0, Seedream 5.0, and GPT Image 2. The tools cover five areas: image generation (art, logos, product photos, stickers), video generation (text-to-video, image-to-video, UGC-style ads, real estate videos), AI photoshoots (professional headshots from selfies, fashion model shots, pet portraits), photo editing (background removal, upscaling to 4K, restoring old photos), and audio (voiceovers, music generation, transcription). What you get: - One subscription instead of five. A single credit balance works across every tool, so you're not stacking $20/month plans for image, video, and audio separately. - No skill barrier. Pick a tool, type what you want, download the result. There's no timeline editor or layers panel to learn. - Always-current models. New models get added as they release, so you're not locked into whatever tech existed when you signed up. - Full commercial rights on paid plans for everything you generate. - Works on mobile. The iOS app handles photoshoots, image, and video generation from your phone. Over 500,000 creators use it, and the numbers back that up: 50M+ images and 8M+ videos generated so far. It's built for influencers, ecommerce sellers, agencies, and real estate agents who need a steady stream of content without hiring a production team. Plans start at $5.25/month, rated 4.7/5 on Trustpilot.
CapCut
CapCut is a cross-platform AI video editor from ByteDance offering timeline editing, auto-subtitles, AI effects, and smart templates for short-form video creators on web, desktop, iOS, and Android.
Higgsfield
Higgsfield is an AI creative studio for generating cinematic videos and images from text prompts or reference images, with support for consistent AI characters and plugins for Photoshop and DaVinci Resolve.
