Adobe

What is Adobe?#

Adobe is the maker of Photoshop, Illustrator, Premiere Pro, Acrobat, and the Firefly generative AI family—providing creative, marketing analytics, and document tools that span desktop, web, and mobile for individual creators through large enterprises.

What can Adobe do?#

• 01

  20+ creative apps on one plan

  Photoshop, Illustrator, Premiere, InDesign, After Effects and more through Creative Cloud Pro.

• 02

  Photoshop and Lightroom

  Photo retouching, compositing and presets for raster and raw workflows.

• 03

  Illustrator and InDesign

  Scalable vector design and print-ready layout for logos, icons and publications.

• 04

  Premiere and After Effects

  Video editing, motion graphics and audio mixing for social clips through feature films.

• 05

  Adobe Firefly generative AI

  Text-to-image, text-to-video and generative fill built into the creative apps.

• 06

  Acrobat Pro for PDFs

  Create, edit, sign and manage PDF documents across devices.

• 07

  Fonts, Stock and tutorials

  30,000+ Adobe Fonts, 1M+ Adobe Stock assets and Adobe Learn tutorials included.

Use Cases#

• “Professional designers — Run end-to-end photo, vector and layout work across Photoshop, Illustrator and InDesign with shared libraries.
• “Video editors — Edit social clips or feature films in Premiere, add motion graphics in After Effects and mix audio in Audition.
• “Students and teachers — Get the full Creative Cloud toolkit at a discounted education price.
• “Marketing and content teams — Generate on-brand imagery and videos with Firefly and assemble them in Adobe Express templates.
• “Business and enterprise buyers — Deploy Creative Cloud across teams with business licensing and shared assets.