What inputs does Pippit handle for content generation?

Pippit can generate content from a product link, file, media, text prompts, or uploaded assets.

Which platforms does Pippit support for direct publishing?

Pippit allows direct publishing to TikTok, Instagram, YouTube, and other platforms.

Pippit

All-in-one AI creative agent by CapCut for generating videos, images, ads, and avatars — with built-in publishing and analytics.

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What is Pippit?

Pippit is CapCut's AI creative agent — an all-in-one platform for generating videos, images, ads, and digital avatars. Users can drop in a product link, file, or media and get ready-to-post marketing content, with publishing to TikTok, Instagram, and other platforms built in.

What can Pippit do?

Video Agent
Convert any link, file, or media into a video with adjustable aspect ratio and duration — no editing required.
Reference Video
Borrow the script, narrative structure, and visual style of trending videos, then swap in your own story.
Video Translation
Translate finished videos into target languages to reach international audiences without re-recording.
AI Image & Ad Creative
Generate product images, promotional banners, and ad creatives from text prompts or uploaded assets.
Digital Avatar
Create talking-head videos using AI avatars for brand presentations and explainer content at scale.
Multi-Channel Publishing
Schedule and publish content directly to TikTok, Instagram, YouTube, and other platforms from one dashboard.

Who is Pippit for?

E-commerce sellers: Generate professional marketing videos directly from a product link, then publish to TikTok Shop and Instagram without leaving the platform.
Content creators: Reference the structure of viral videos to produce trend-aligned short-form content in minutes.